Sunday, June 7, 2015

Preliminary Program Schedule


8:00-8:30 Registration/Sign-in

8:00-8:30 Coffee

8:30-9:00 Welcome/Opening Remarks

9:00-10:00 Keynote Address (replacement)
Global Manga: "Japanese" Comics without Japan?
Casey Brienza (City University London)

10:00-10:20 BREAK

10:20-11:30 Parallel Panel Sessions 1

1.1 Media Events
Moderator: Casey Brienza (City University London)
- The Making of a Media Cause Célèbre: The Iconic, Network, and Field Dimensions of the Biafran War and Famine, Fuyuki Kurasawa (York University)
- The Role of Civic Media in the Age of Risk Society: A Case Study of the Great Eastern Japan Earthquake, 3.11, 2011, Seio Nakajima (Waseda University)
- News Media Report Grave Human Rights Violations in Eight Countries: A Comparative and Longitudinal Perspective, Joachim J. Savelsberg (University of Minnesota)
- What African Media? Rethinking Research on Representation of Mass Atrocity in African Press, Wahutu j. Siguru (University of Minnesota) 

1.2 Social Media and Minority Groups
Moderator: Junhow Wei (University of Pennsylvania)
- Black Twitter: A Racialized Space in the Public Sphere, Natalie P. Byfield (St. John’s University)
- LOL@Race: Race Humor and Viral Videos in Post-Racial America, Sonita Moss (University of Pennsylvania) 
- On Thursdays We Watch Scandal: An Analysis of IRL Community Ties on Black Twitter, Apryl A. Williams (Texas A&M University) 

1.3 New Media Materialities and Methods 
Moderator: Christine Larson (Stanford University)
- Nolli Maps and the Materialities of Communication, Kenneth M. Kembara (LIM College)
- Hardware and Peopleware: Educational Technology and Embedded Struggles in American High Schools, Randy Lynn (George Mason University)
- Memory Machine: The Internet and the Rise of Micro-Commemoration, Timothy Recuber (Princeton University) 
- Wearable Technology and Woman 2.0, Elizabeth Wissinger (City University of New York, Graduate Center and BMCC)

11:30-11:50 BREAK

11:50-1:00 Parallel Panel Sessions 2

2.1 Publics Spheres and Social Change
Moderator: Matthias Revers (Goethe University Frankfurt)
- The Lady Gaga Brand: Social Identity and Political-Pop Ideology in the Media and Public Sphere, Timothy M. Hoxha (independent)
- The Styrofoam Statehouse: The Creation of Pseudo-Public Spheres in US State Government, Ben Merriman (University of Chicago)
- Contextual Social Capital: Linking the Contexts of Social Media Use to Its Outcomes, Kelly Quinn (University of Illinois at Chicago)
- New Media Technologies as Resources for Social Change, Julie B. Wiest (West Chester University of Pennsylvania)

2.2 Asia, Media, and Political Participation
Moderator: Casey Brienza (City University London)
- A Tale of Two Spheres: The Rise of Microblog-based Political Narrative and the Change of China’s Democratic Communication, Muyang Li (University at Albany, SUNY)
- Cyber-Urban Activism in Malaysia: Lessons from HINDRAF and BERSIH Protest Rallies, Asha Rathina Pandi (National University of Singapore)
- Building Community by Constructing Identity: How South Asian YouTubers Use Social Media to Locate Themselves in Diaspora, Susmita Paul (Williams College)
- Internet Use, Citizen Participation, and Xinfang (Petition): A Multilevel Analysis Based on a Nationwide Survey in China, Yu Xu (University of Southern California) and Yajie Chu (Tsinghua University)

2.3 Entertainment and Inequality
Moderator: Junhow Wei (University of Pennsylvania)
- A Hollywood Jim Crow? Race and Discrimination in Cultural Production, Maryann Erigha (University of Memphis)
- Global Appeal, Diversity Repeal: ​The Avoidance of the Politics of Representation in the Globalizing Market of American Animation, Sophie A. Fajardo (University of Chicago)
- Eating the Other: Investigating Cultural Appropriation within Popular Culture in the Colorblind Age, Aaryn L. Green (University of Cincinnati)
- Reel Inequality: Why and How Hollywood must Diversify, Nancy Wang Yuen (Biola University)

1:00-2:00 LUNCH

2:00-3:10 Parallel Panel Sessions 3

3.1 Cultural Production and Consumption
Moderator: Casey Brienza (City University London)
- From Global to Local: Mapping the Production and Distribution Sectors of Online Game Industry in China, Gejun Huang (University of Texas at Austin)
- Writing the Romance: Emerging Production Practices in Digital-Era Publishing, Christine Larson (Stanford University)
- Gossip Is Good: A Discourse Analysis of a Celebrity Gossip Blog, Evie Psarras (University of Illinois-Chicago)

3.2 Frame Analysis
Moderator: Matthias Revers (Goethe University Frankfurt)
- User‏-‏generated Parody as Negotiation over Meaning: A ‎Typology of Frame Alignment in Musical Renditions, Lillian Boxman-Shabtai (Northwestern University)
- Television as the Storyteller: A Multi-frame Footing Analysis of TVmoji, Xi Cui (Dixie State University)
- The Undying White Frame: Contemporary Media and the Dominant Racial Frame, Frank J. Ortega (Texas A&M University) and Joe R. Feagin (Texas A&M University)

3:10-3:30 BREAK

3:30-4:40 Parallel Panel Sessions 4

4.1 The Body Politic
Moderator: Matthias Revers (Goethe University Frankfurt)
- Addressing the Diversity of Users: An Illustration of Health Websites’ Functional and Perceived Affordances, Esther Brainin (Ruppin Academic Center) and Efrat Neter (Ruppin Academic Center)
- Ethnic Minorities in German Newspapers: A Quantitative Narrative Analysis, Helge-Johannes Marahrens (University of Wisconsin-Milwaukee)
- A Body of Politics: The Pro-Ana & Fat-Acceptance Movements, Deana Rohlinger (Florida State University) and Elyse Claxton (Florida State University)
- The Guilt Gap: Gendered Narratives of Control in ICT Use, Julia Ticona (University of Virginia)

4.2 Self-Presentation, Professionalization, Identity
Moderator: Casey Brienza (City University London)
- Politicians on Talk Shows: Norms and Practices of Interviewing, Laura Loeb (University of California, Los Angeles)
- Leaning in, While Leaning Back: Assessing How Gender Roles in the Workplace Pervade on, Sarah-Rose Marcus (Rutgers University)
- Professional Routinization and Personal Diversity: A Narrative Analysis of Claims to Authority within the Biographical Statements of Traditional Journalists and Political Bloggers, Ian Sheinheit (University at Albany, SUNY)
- Scams and Trash: How Aspiring Reality TV Cast Evaluate Producers’ Legitimacy and Trustworthiness, Junhow Wei (University of Pennsylvania)

4:40-5:00 BREAK

5:00-6:30 Plenary Discussion Panel
The Future of Digital Sociology
Organizer/Moderator: Laura Robinson (Santa Clara University) 
Eszter Hargittai (Northwestern University) 
Saskia Sassen (Columbia University)
Judy Wajcman (LSE) 
James Witte (George Mason University) 

Thursday, April 16, 2015

Preconference Registration Now Open!

Registration for the Media Sociology Preconference to be held at the downtown Chicago campus of Northwestern's Kellogg School of Management on August 21, 2015 is now open. Please click here to register.

Fees this year are $20 for faculty and $12 for students/low income. Coffee and lunch will be provided. All attendees are expected to register.

This year’s keynote speaker will be Tressie McMillan Cottom (Virginia Commonwealth University, starting fall 2015). A special plenary session organized by Laura Robinson (Santa Clara University) on "The Future of Digital Sociology" will feature Shelia Cotten (Michigan State University), Eszter Hargittai (Northwestern University), Saskia Sassen (Columbia University), Judy Wajcman (LSE), and James Witte (George Mason University).

If you are a presenter, you must register NO LATER THAN MAY 31, 2015 to guarantee your place on the program. 

A preliminary program schedule will be announced in June.

Contact Casey Brienza ( or Matthias Revers ( with any questions.